'turning point in growth strategy'

Two largest filling stations in Europe officially opened simultaneously in Q8 colours

Berchem heeft twee grootste tankstations van Europa nu als Q8
Kuwait Petroleum heeft in het Luxemburgse Berchem officieel de twee grootste tankstations van Europa geopend in de kleuren van Q8.

Kuwait Petroleum has simultaneously officially opened Europe’s two largest filling stations as new Q8. Since this week, the two filling stations ‘Berchem East’ and ‘Berchem West’ on the A3/E25 motorway in Berchem, Luxembourg, have been displaying Q8 colours. ‘This step marks an important turning point in our growth strategy’.

The petrol station on the east side of the A3/E25 motorway with traffic heading north was previously a Shell. The one directly opposite and for southbound traffic showed the look of Aral for 40 years before this. Both stations were in area, number of pumps and services, the largest in Europe. At the end of 2024, Kuwait Petroleum obtained the operating rights of the two filling stations for the next four years. Meanwhile, the renovation work has been completed and the pumps and canopies of both stations are displaying Q8 colours.
For the thousands of hungry and thirsty visitors who stop at Berchem service station every day, both revamped stations now offer a large Panos petrol shop with a wide range of freshly prepared food and drinks on site, a Delhaize Shop&Go shop and Starbucks coffee café. Both stations also have a loading bay with fast chargers for both cars and trucks and a car wash. In addition, showers and playgrounds will be built on the site. The strategically located stations, which are visited by thousands of border travellers every day, have the highest turnover in Europe and can serve up to 25,000 customers a day. Both service stations are 30 times larger than an average European petrol station.

Turning point

The acquisition of both refuelling locations along the A3/E25 motorway positions Q8 as a key player in Luxembourg’s competitive fuel market and at the same time supports the efforts of the mini-state government to look beyond the country’s image of ‘petrol tourism’. Indeed, Luxembourg has long had one of the lowest fuel prices in Western Europe, making it a popular stop to refuel there. Q8 is pleased and proud to be allowed to run both iconic service stations in partnership with ARS Exploitation for the next four years. “This step marks an important turning point in our growth strategy,” said Alain Hecker, Operations Manager Luxembourg of Q8. “As always and therefore also with these new stations, we will focus primarily on comfort, service quality and sustainability.”

Q8, with more than 500 Q8 and Q8 Easy filling stations, is one of the leading formulas in Belgium. In Luxembourg, the opening of the two new stations on the A3 motorway takes the company to 40 refuelling locations. Aire de Berchem Est and Aire de Berchem Ouest are open 24/7.

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This article was automatically translated from the Dutch language original to English (British).

Author: Paul Blonk

Source: MobilityEnergy.com

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